How Automation is Transforming Freight Forwarders
Automation is changing how freight forwarders operate. Learn more about its value and how new technologies, including chatbots, are making a difference. Digital transformation continues to drive efficiency and productivity in global supply chains. There are varying degrees of automation, including real-time status updates, improved system communications, and more. However, many supply chain processes, especially when it comes to freight forwarding, are limited due to a reliance on manual execution.
For example, a freight forwarder receives a quote request from a potential client at the client’s local time of 9 a.m. The forwarder is located halfway around the globe with a seven-hour time difference. The quote request came in by email, and by the time the forwarder had reviewed market data and generated a quote, the shipper had already found another company that had capacity available at a reasonable cost. In turn, the first forwarder missed an opportunity to connect and gain a client. Download the eBook to read what happens next.